Product analysis of tiger biscuit

Product analysis of tiger biscuit Tiger Biscuit-Milk that are owned by Kraft Foods is the product that we chose to analyse on. This is because we find that, it interest us on how a big company like Kraft Foods actually plan their marketing strategies to compete with many other of their competitors on one of their major business portfolio, which is the snacks category and position them well in the market. Tiger Biscuit are first launch in 1997 in India by the Britannia Industries. It became the companys largest brand among its portfolios in the first year of its launching until today. Tiger Biscuit is a glucose biscuit that are mainly made from wheat and milk to enrich its nutrition and healthier compare to other glucose biscuits in the market. The main target market of this biscuit is the kids. Therefore, they make improvement in their biscuits by offering various choice and flavour. It is tasty and affordable to suit the modern mothers who want the best for their kids and take the role to enable their kids to compete in todays world. Recently, Tiger Biscuit are enriching Iron Zor in their biscuit which attempt to address the problem of iron deficiency among the society, either young or the elderly. SWOT analysis is an overall view of the businesss strengths, weaknesses, opportunities and threats. Strengths and weaknesses are the positive and negative trends in the internal environment of the business which are under control while opportunities and threats are external factors that are not under a businesss control. Kraft Tiger can use their strengths to overcome their weaknesses, capturing the opportunities in the external environment to gain advantages and minimizing their threats. They can be benefit from a SWOT analysis by knowing and understanding their current position before make any further decisions and plans. Therefore, SWOT analysis plays an important issue for Kraft Tiger Biscuit. The following are the SWOT analysis of Kraft Tiger Biscuit-Milk. One of the strength of Kraft Tiger is they are well-known. The reason they became so well-known is because they already exist in the market for a very long period of time and also through advertising in the television. Besides, it is used by McDonalds as part of the promotion as gimmick. This will make it even more well-known. On the other hand, Kraft Tiger gives public a healthy concept and image. As we can see on its packaging, it mentions six pieces of Kraft Tiger equal to one glass of milk. It would help in bones growth and also build stronger teeth. It has lesser calories and fats in their bars too compare to others, yet it still tastes nice and suitable for all level of ages. Next, Kraft Tiger is readily and easy access. Customers can get it anywhere such as malls, Seven Eleven franchises and markets which are near to their place. The price is reasonable and affordable too compared to the nutrition value it contains. Last but not least, the packaging for Kraft Tiger is handy. I t is very consumer-friendly as it can be carry along easily. The weaknesses Tiger include its business liquidation. By facing this problem, Kraft Tiger would cut down the cost of production and thus this will affect its business performance at the market. Besides, Kraft Tiger has high sugar level. Nowadays the customers are concern about the food ingredient, they always want for less sugar and less salt. They would go for more organic biscuit rather than too sweet. The opportunity of Kraft Tiger is the changing of consumers lifestyle. Nowadays, part of the society are made up of working parents, which means they would not have enough time to prepare breakfast for their family. Thus, Kraft Tiger can help to replace the parents duty to prepare a nutritional snack for breakfast. Besides, Kraft Tiger positions their milk-flavoured biscuit as healthy snacks. Parents would allow their children to purchase rather than purchasing other unhealthy snacks. It is everybody favourite, for parents and children. Another opportunity of Kraft Tiger includes the growing demand in the snacks and savoury market in these few years. Women always look for better body shape and thus, some of them will skip meals for maintaining or slimming down their body shape. Therefore, they will go for healthy snacks such as Kraft Tiger which will make them full, yet not fattening. There are many competitors in the biscuit industry, such as direct and indirect competitors. Direct competitors are such as Soda Crackers and Chocolate Love Letter. They will actually compete with Kraft Tiger in the biscuit field. While indirect competitors are the tit-bits, such as London Ring Tomato, Happy Nuts, etc. Although they are in different categories with Kraft Tiger, they still can be classified as wanting a share of the same cake. All of these either direct or indirect competitors will somehow affect Kraft Tiger in the market. Beside, Kraft Tiger facing is  [1]  the rising of the input costs such as sugar. The higher the production cost will lead to the increase of the product price which will decrease the biscuit demand. Product Analysis According to the norm of marketing, every product that is offer in the market has its stages of life cycle. Product life cycle stage is separated in four stages, which are the introduction stage, growing stage, maturity stage and decline stage. Introduction stage is when a product is new in the market where people have limited awareness on the product. The company will take marketing effort to build a market for their new product. The usual marketing efforts taken are carrying out research on the similar products prices among the competitors to set an average and affordable price for the new product. This is done to help the company to build their product share market among the potential buyers to try on their new product which they have minimal knowledge about. Besides that, the company will not produce and distribute the product in a large scale just yet. This is because the company could not estimate the responds of consumers demand in the economy. Therefore, distribution is done selectively. Promotions are also done by aiming on the innovator and early adopter of the product to boost the potential buyers interest in buying the product. After taking necessary marketing efforts, company will analyse the responsiveness of consumer in the market towards the product. If the responses are satisfactory, company will implement marketing mix in their marketing strategies in order to expand their products market share. On the other hand, company will also increase their production to meet the increasing demand in the market. New features are added to the existing product to enhance its quality and broaden up the choices for the customer. At this stage, company will maintain their price to encourage new customers to purchase their product at the same time help the company to remain competitive in the market. By now, the company would then broaden their network of marketing intermediaries such as retailers or wholesalers to make their product available in more areas. Promotions are aimed on the existing customer to create a beneficial long-term relationship and also to influence more potential consumer to buy their products. The third stage of the product life cycle is the maturity stage where the companys sales are more stable and competition will arise among the competitors. At this stage, the companys objectives is simply protecting their market share and make profits from it while it still have the ability. In order to protect their market share, company will keep their products price lower than before to remain competitive in the market. They will also emphasize their promotion on the differences between their products with their competitors. The company will also make improvement in their existing product to create brand preference in the consumers mind so that the consumer will be able to differentiate their products from the competitors.  [2]  Distribution of product will be more intensive, where incentives are given to the distributor to encourage preference from competing products. The final stage of the product life cycle is the decline stage where sales will drop drastically. Usually the company will either continue producing, but in a limited quantity to fulfilled the demand of the loyal customer or stop their production as it is no longer profitable to them. There are also company that will continue the production but add a few new features into the product. Based on the product life cycle stages, it is believe that Tiger Biscuit is in the growing stage. Based on Krafts fact sheet, it is show that confectionary and snacks have become their major business portfolio which is 13.7 billion (29%) and 10.4 billion (22%) respectively. In such circumstance, when the company focused on the product portfolio this will indicate that the portfolio is making profit for the company. Therefore, when the portfolio is making profit, the company will make improvement in their product to broaden the choice to build their market share and brand preference among the consumers. It is clearly stated that snacks segment, which Tiger Biscuit-Milk is categorised, there are many flavours and choices make for the consumer to build their brand preference compare to their competitors such as Nestle. As a consumer, we can see that there is no major price change in the price of Tiger Biscuit-Milk since the launching of the biscuit. Tiger Biscuit-Milk is also easily fou nd in the market in any retailer, this would mean that the range of distribution of the biscuit is widely encourage by the company. Core product Core product is defined as the satisfaction a customer expects from a goods and services purchased. It can also be explained as the non-physical benefits of the product that are delivered to the customer. Based on Tiger Biscuit, the mass market brand, the core product is the nutrition content in the biscuit. Besides that, customers experience the convenience that the product provides for the customer. For example, parents who buy this biscuit for their children can ensure that their children are consuming healthy food which contain less chemical content and at the same time having sufficient nutrition and be rest assure that their children will not be malnutrition. Other than that, for busy people who are always in a rush can have this biscuit while travelling so that they can keep themselves from hunger. Apart from that, people who are on diet can fill their hunger by eating the biscuit and gain from its nutrition. Actual Product Actual product is defined as a tangible product which is consumable such as the brand name, quality, style or idea which customers are buying. Our choice of product which is Kraft Tiger Biscuit-Milk is one of the main biscuit consumer choose because of the guaranteed and assurance of its quality. Kraft created its own brand name which is Tiger biscuit among other competitors such as Parle-G, Danone, etc. For example in Malaysia, when we see a packaging which has this animated tiger on it, without a second thought we would identify it as Tiger biscuit. The design of its packaging created an image for the product itself. Quality wise, Tiger Biscuit-Milk offers a wholesome nutritional ingredient such as glucose, milk, wheat and iron zor. There are various vitamins and minerals in the biscuit that are sufficient for a human daily nutrition requirement. This will help to prevent malnutrition in any human being especially children in the third world country that are most prone to malnutrition due to the overpopulation issue in the country. This biscuit can also be consumed by children that are growing because of the high content of calcium which will help growth and healthy bone. The packaging of Tiger biscuit changes from time to time to enhance a new level of product. For instance, looking at one packaging for a long period of time would bore the consumer. In order to attract new and existing consumers attention, producers would create a whole new look for its product. Augmented Product The third level of a product would be augmented product. Augmented product is defined as the non-physical part of the product or value-added services such as a warranty is given when you purchase a car or maybe electronic appliances. As for Krafts tiger biscuit, its not just a biscuit like any other in the market but a biscuit that puts healthy lifestyle as their main priority. Other than that, Krafts Tiger Biscuit also provide customer service online whereby consumers are able to contact them if theres any enquiry. This service provide customer with further information on the product. Segmentation and Positioning Strategy Nowadays, consumers in any market have different in their wants, resources, location, buying attitudes, and buying practices. Companies recognized that they cannot satisfy to all consumers in the market because they are too many, too widely scattered, and too varied in their needs and buying practiced. For this reason, the companies themselves will make changes widely in their abilities to serve different segment of the market. Through market segmentation strategy, companies recognize the large, heterogeneous markets clearly and then divide them into smaller segments that can be reached more effectively and efficiently with products and services that according with their unique needs. What customers will we serve? There is 3 ways segmentation that used in this product; it is Age and life-cycle segmentation, Occupation segmentation and Flavour segmentation. Flavour segmentation Different people have different habit, need, and personality. By this segmentation, different people have different flavour on their food. Some people like the chocolate flavour, some people like vanilla flavour and etc. Maybe some of them like two or more of the flavour such as someone like chocolate and also strawberry flavour. Our product had chosen the milk flavour biscuit. Clearly, it was only suitable for those people who like the milk flavour. Age and life-cycle segmentation This segmentation separates the consumer according to the consumers age and provide different product to the related consumer. In this product, it can be divided into age below 18, 19 45, and 46 and above. In the category age between 19 and 45, it was formed by adults. Most of them are occupied now, or starting to develop their own career. All of them are busy to do they work and no such time to having a packet of biscuit. Besides that, most of them like to have a proper meal rather than the biscuit because they consider the biscuits cannot make the stomach full. For the category age 46 and above, most of them are senior citizen. The body functional decline also happened at this stage. Biscuit which contain high sugar are not suitable for them because it increase the risk to getting diabetes. In the age below 18, most of people in this category are teenagers. It can be say is the developmental stage of human. Puberty also happened at the age between 12 until 18. They consumed the en ergy more than the other categories. So, the biscuits that high sugar, high nutrition and tasty are just right for them. Obviously, the category that most preferable for this segmentation are the category age below 18. Occupation segmentation This segmentation is dividing the consumer according to the occupation. Occupation can be defined as the activity, career that occupies a persons attention, or principal activity in your life that you do to earn money, continue the life. In this segmentation, it can be segment to many kind of occupation. After analyzed and categorized, it can be divide as professionals, workers and students. Professionals and workers mostly is the technical, strenuous, and time-consuming job, most of them will busy on their job. Same reason as the age segmentation on the above, they will prefer having a proper meal than the biscuit. So, students are the most preferable consumer in this segmentation. It is because almost of them are teenagers, they can have this kind of biscuit as their breakfast or lunch during school time. Moreover, the quantities of biscuit exactly satisfy the students food intake and also convenient to carry to school. Market Targeting After the market segmentation process incurred, the next step is market targeting. Market targeting is a process for a firm to estimates the various types of segments and choose which segments suppose to be serve are the best to the firm and consumers. For the segmentation above, flavour segmentation is the best target market for our product. It is because our product only has exactly one flavour, which is milk flavour. Once this product manufactured, the buyers of this product high probability are the milk flavour buyers. Market Positioning Market positioning is when marketer uses some ways to influence the consumers impression of the products or brand relative to the impression of competitors brand or products. A firm will then show the products advantages that are able to compete with their competitors. Its main objective is to position the good image of the product or brand in the consumers mind. For our product, its main objective is to care for consumers health. Besides that, it put a tiger as its logo to symbolize a powerful, energetic animal. Hereby, this creates consumers confidence to obtain energy resources by consuming this product. Besides that, the ingredient of this products show that contains eight kinds of vitamins and six kinds of minerals. One of a special mineral that our product provided is calcium. Calcium is an important component of a healthy diet and necessary mineral for life. Building stronger, denser bones and keeping bone strong are the main function of the calcium. Calcium can be found in mi lk, cheese, and yogurt. Knowing that our product is milk flavour biscuit that contained calcium, it have adequate requirement to compete with another biscuit manufacturer. Competitors In a market, once a new product appears, it will face competition with another product. For this product, it had faced a competitor that is Jacob biscuit. Its competitor, Jacob biscuit used the slogan Jacobs Walk of Life which mean it product can accompany the consumer as long as the consumers lives. It has strongly competitive with our product because their main objectives are the same with our product that is to take care of the consumers. Consumer behaviour Consumer buying behaviour is defined as the process of decision making and involvement of a consumer in buying a product. Every consumer has different buying behaviour towards purchasing a product. The type of buying behaviour of a customer varies greatly between each consumer based on their level of involvement in purchasing the product and intensity of interest in purchasing the product. The level of involvement in purchasing a product varies based on price, income level, risks faced, and frequency of purchasing. There are four categories of consumer buying behaviour which is complex buying behaviour, dissonance-reducing behaviour, habitual behaviour and variety seeking buying behaviour. Complex buying behaviour is where the buyer has high involvement in purchasing the product, for example, buying a house. This is because the product that the buyer wants to purchase is expensive, risky and purchased infrequent. The buyer would also be able to see significance differences between the compared products and the potential products. Dissonance-reducing buying behaviour is when there is high involvement in purchasing the product but the buyer sees few differences between products, such as buying a carpet for the living hall. This is because the product could be expensive or purchase infrequently and there is a risk of buying one that do not suit the environment of the hall but there are no significant or few differences between the carpets sold in the market. Variety-seeking buying behaviour is where the buyer has low involvement in purchasing the product but sees significant differences between the products. For instance, when consumer wants lunch, he will do research on the food or to look into the food price as much as purchasing a car because food is a necessity. But the consumer is very particular on the taste of the food. Therefore, he will switch to other restaurant to seek for varieties. Habitual buying behaviour is when there is low involvement in purchasing a product and sees no significant differences between products. For example, when purchasing household necessity such as sugar and salt. Consumer does not see the brand differences because it is something that they purchase often. Based on researches of Tiger Biscuit-Milk, it is clear that the consumer buying behaviour on this product is the variety-seeking buying behaviour. Generally, no consumers are highly involved in purchasing a biscuit. All that the customers require is the differences of Tiger Milk Biscuit compare to other glucose biscuits in the market. What differentiate Tiger Milk Biscuit to the other glucose biscuits in the market are the social responsibilities that Tiger Biscuit have upon the customers by providing nutrition in their biscuit to prevent hunger and malnutrition to occur. Almost all of the consumers will go through five decision making process before, during and after they purchase a product. The five decision making process is the problem recognition, information search, evaluation of alternatives, purchase decision and post-purchase decision respectively. At the very beginning, the consumer will have to identify what is the problem that they are facing and think of a solution to solve the problem. An example based on Tiger Biscuit-Milk, when a consumer is hungry but at the same time, he is in a hurry to work. He does not have sufficient time to have a proper table-top breakfast, so, he can choose to stay hungry or to buy something light to fill his hunger. It can be bread, biscuit or etc. The second stage is the information search where the consumer can get information by either doing research, friends and family (reference group) or advertisement. He goes into a store and enquires the store assistant (reference of information) for suggestion of snacks he can have for breakfast. The store assistant suggested Tiger Biscuit-Milk, Oreo, Gardenia -tuna bread and etc. (gain of information). Third stage is when the consumer evaluates the information that he gains from the information search and evaluate which is the best after comparing the information. He will compare all the information provided by the store assistant to identify the best choice. Usually when there are minimal brand differences, consumer will make decision based on their brand preference. After evaluation the suggested ideas, consumer will decide which is the best choice for them and which brand that they prefer if there are few differences in the economic factor such as price and quantity. If there are significant differences between the products, consumer will know which exactly is better. He decided to buy Tiger Biscuit-Milk as it is healthy and nutritional. This is the purchase decision that the consumer made. Lastly, post-purchase decision is the stage where the consumer had already try the product and identify whether are they satisfied or unsatisfied with the product. In this case, he will try the biscuit and identify whether he like the taste of the biscuit or not. If he is unsatisfied with the biscuit, he will not buy that biscuit again. On the other hand, if he is satisfied, he will tell his network (friends family) how good is the product. If this is the case, he is indirectly promoting the product on behalf of Tiger Biscuit. Conclusion In conclusion, Kraft Tiger biscuit became a brand name itself in the market and is recognized worldwide. Based on reports, this product is at a growing stage which experience sharp increase in profit and strengthening of customer relationships. Besides that, the three level of a product like core,actual and augmented product explains the benefit of the biscuit to consumers. This section would partly determine the post-purchase decision on a customer. Segmentation is the next section whereby it occurs 3 ways which is flavour, occupation, and age/life cycle segmentation. Company will then target the segemented market and position it. This process enables the product to fit in a certain segment in the market which will lead to maximum profit. A factor that may influence the Kraft Tiger biscuit sales would be their competitors mainly Jacobs and Parle-G. Competitive market means Kraft need to work on producing a better biscuit compare to its competitors. Hence, consumer would benefit from its improved biscuit from time to time. More over, consumer behaviours would determine Krafts relationship with its customers. There are four categories which is complex buying behaviour, dissonance-reducing behaviour, habitual behaviour and variety seeking buying behaviour. Researches show that variety-seeking behaviour is involved in purchasing Kraft Tiger biscuit due to its low involvement and brand differences. Lastly, consumers will go through five decision making process before, during and after they purchase a product which is problem recognition, information search, evaluation of alternatives, purchase decision and post-purchase decision. Consumers will go through the first four stage before purchasing the biscuit and the last stage after trying the biscuit.

Love and Deception ( the Chaser)

Love and Deception Love is a feeling a personal attachment to your spouse or lover. Love can also be sexually passion or desire to other. A false appearance and to be unfaithful to your spouse or lover, is called deception. Love life always ends up the relationship if it started the deception. As in the short story â€Å"The Chaser† by John collier in which the character called Alan Austen a young boy loves the girl very much but wanted to start the relationship falsely. Love life always the true and happy life but life with deception always ends up the relationship.Alan loves a girl name Diana. He was ready to do anything to get his love. In order to get Diana’s love he decided to buy a love portion from an old man who makes those kinds of portions so even she can fall in love with him. He wanted to Diana to have the same feeling as he has for her There are many stories some are true and some are just fantasy that shows that in love or/and for love people can do anythi ng. one of a famous story that must have inspired many lover.Yash Raichand and Rohan are friends like family, when Yash’s wife Mrs. Nandani gives birth to a baby boy name Rahul , Rohan helps the couple bring up there child with most care. Years later the two friends have separated, Rohan lives in a shanty house, works as a mechanic and is the father to a young girl Priya while Yash is a wealthy industrialist and lives in a spacious bungalow. In order to collect huge amounts of fund from abroad for good living Rohan decides to leave Priya in the care of the Raichand’s family.Everything was going well Priya as she is became friend with Rahul which eventually changed to love, Nandani finds out about Rahul and Priya’s relationship and approve of Priya as her daughter-in-law but Yash is quite unhappy with the relationship as he have plans to get Rahul marry to his business partner's daughter Champa so he insults Priya and throw her out of his house. Rohan returns and is angry at the treatment his daughter receives and leaves the house immediately with his daughter. Rahul too is unhappy with his dad's decision and he also leaves the house deciding to marry Priya with the blessings of Rohan.But Rohan refuses to accept Rahul and the only way Rahul can win Rohan's consent is if he proves that he can earn money by his own sweat. He did all the hard work he could and earned some money. He gave that money to Rohan. He got convinced and agreed with their relationship. And they lived happily ever after. Alan did felt in love with Diana but he wanted her to love him by using a love potion. Love potions that can make people fell in love deeply with you but that love is not a true love its deception. Alan wanted to deceive Diana. The portion did make Diana fall in love but that wasn’t true love.Another fantasy story that shows that deceiving someone can affect your life in a negative way. This story is not about any love potion but it is about decei ving. This story tells the story of Akshay who one day meets a young and beautiful woman called Pooja and he falls in love with her at first sight. But Pooja doesn’t love him, because she has no such feelings for him as he has for her. Akshay turn crazy in love with Pooja and couldn't find any more ways to persuade her than he tried to commit suicide but his suicide attempt was unsuccessful since he was saved by his best friend neha and Pooja finally falls in love with Akshay.Little by little Akshay began to know that he is in love with a criminal daughter and her father owes 60 million to the underworld don. Akshay decides to help Pooja by grabbing the money for her because he is in love with her, Akshay tries to rob Vikram but gets caught. Vikram, is an Internet hacker, he agrees to help Jai on condition that he takes the blame for the Internet thefts. Akshay agrees, gives the money to Pooja and turns himself in. The accounts that were hacked by Vikram belong to underworld don, chota don, who wants revenge from the hacker.On hearing that the thief has been found, Babu tries to capture Akshay, who escapes. With both the police and the underworld after him, Akshay goes to Pooja’s apartment. He finds Vikram there and realizes that he has become the fall guy for them both. He escapes from the apartment, but is shot and assumed dead. He is, however, alive and will not rest until he gets to take revenge against Pooja and Vikram. But at last Akshay killed pooja and rein vikram in such a way that he had to distribute the remaining money to charity.Vikram is all alone without his girlfriend and his life is meaningless for him. Love is good love is awesome it’s what every other human want in life. Love is good only when it starts with honesty and with truth. But if it starts by deception it’s not a true love and it always ends the relationship with your lover or spouse. We should be aware so what are true love and what deception is, if you want your life to be good. I have and I will be aware of it. I have seen family being separated because of being deceived and also family living happily as their love life is good and started with honestly.

Censorship Freedom Of The Internet - 942 Words

Censorship the Freedom of the Internet? The government controls much of what we can and can’t do, and also how and when we do it. For instance â€Å"taxes†, we all have to pay a certain amount to the government on a specific day where the IRS and their officials can determine how much we have to pay. The state control our cars through smog checks and how fast we can drive on the roads through tickets and fines. When the government has all of this control over us, should we give them more power? A power to control what is allowed to be posted or entered into one of the greatest informational tools in the history of mankind? The answer is simply no; they should not be allowed that power. In the wise words of Benjamin Franklin â€Å"those who surrender freedom for security will not have, nor do they deserve, either one† If we give the government the power to censor the internet, we have lost the right for freedom of speech, expression, and other ability’s tha t we will lose having big brother hold our hand as we navigate through the massive index that is know as the internet. The Internet is a great tool and essential in every day lives but it can also be a very dangerous thing if you are not careful. But the same thing goes for every other tool such as a hammer or a nail gun. Everything just has to be used properly in the way that is intended by each individual user in the way that the creator wanted the website/anything to use it. No one should be told they can’t post or uploadShow MoreRelatedInternet Censorship: Censoring Freedom Essay1707 Words   |  7 Pagesmatter of seconds. 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Hamlet Movie Review Essay - 1296 Words

Hamlet directed by Michael Almereyda took a modern approach to the classic Shakespearean play. The modern version is set in the year 2000 in New York City a big stretch from the original play. Denmark is not a country anymore but instead a corporation. The movie still follows the original plot in the play. With the evil uncle now becoming CEO of the company, after his brothers sudden death. He marries his widow wife while his son Hamlet begins to see his fathers ghost. Ethan Hawke was the actor playing Hamlet, he was convincing in his acting. Throughout the movie he had to play a emotional distracted man who is in a state of confusion. Which in my personal opinion is not something easy to act out. I felt that the actor did a good job†¦show more content†¦I was not expecting that considering that the speech is the most important from the play. I felt that it was a bad choice to have such an impactful speech there. He was slumped over the counter. While the cashier was checking him out and you could barely hear what he was saying. I was more focused on the movies and what was playing in the background to pay attention to his speech. It would have been more appropriate to have had it in the apartment where he was alone. Another important scene was when Claudius went looking for Hamlet. He ended up finding him in a laundromat that was a good choice for setting. Since a lot of college student do their laundry there. All the character were wearing normal clothing nothing special. In the first scene where Hamlet is approaching the press conference. He pulls up in a hat and loose fitting jeans he has this hipster type of look. A complete three sixty from the medieval clothing that he was in when Shakespeare wrote the play. Through the play he is wearing normal clothing that would have been popular in the 2000. For Ophelia she was dressed casual but her hair was in braids which is something that women would have worn in later years. I liked how they incorporated that in the movie. Claudius was far dressed from the typical king clothing he did not have a crown or anything like that. The entire movie he was dressed in a fancy suit and a suitcase which is the modern version of aShow MoreRelatedBrothers Grimm and Beautiful Mind1109 Words   |  5 Pages * A Beautiful Mind Film Analysis A Beautiful Mind Film Analysis This movie is based on the true story of the brilliant mathematician John Forbes Nash Jr. He made remarkable advancements in the field of mathematics at a young age and had a very promising future. Unfortunately, John Nash had problems deciphering the difference betwe Premium 855 Words 4 Pages * Film Analysis: a Beautiful Mind WEEK 3 A Beautiful Mind Film Analysis xxxxxxRead MoreLion King vs. Hamlet2415 Words   |  10 PagesLucas Verde Dr. Arendt ENG4U -2 26 January 2015 Hakuna Matata? 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Movie Analysis Timboktu - 1890 Words

After viewing the film, Timboktu, I felt intrigued and left with many questions. I believe that this film was the best directed and produced film we have seen thus far. I believe this because I felt as if I was emotionally connected to Kidane and his family. His character proved to be loyal, fearless, and loving. These traits were evident when the Jihadists were discussing his punishment for killing the fisherman. The Sharia law states that he should be sentenced for death and Kidane tells the Jihadists, â€Å"I can accept my death, but what I will not be able to accept is not seeing my daughter’s face everyday.† Kidane has come to terms with what he has done and knows that killing him was wrong, even if it was by accident, and accepts punishment. Besides from the fearlessness, he tears up when thinking about losing his daughter and wife, Satima. At that moment the Jihadists even said it themselves, â€Å"I feel bad for him.† I myself sympathized for Kid ane and gained more respect for the man he is. Sissako zooms in on Kidane s worried face and it is silent as the background noise drowns out. This technique used by Sissako enhanced the emotion of what could have been a simple scene. The silence forces the viewer to focus on Kidane even closer, which is where I felt my emotions for Kidane. There were many instances when the cinematography contributed to the themes of the film. For example, the scene with Kidane and the fisherman after the pistol is accidently shot at

Forrest Gump Chapter Six Free Essays

string(66) " the brush towards Charlie Company, cause I scared outta my wits\." Chapter Six That night was long an uncomfortable. We couldn’t fly our airplanes, so’s they got to shell us most of the evenin for free. They was a little saddle between two ridges, an they was on one ridge an we on the other, an down in the saddle was where the dispute were takin place – tho what anybody would want with that piece of mud an dirt, I do not know. We will write a custom essay sample on Forrest Gump Chapter Six or any similar topic only for you Order Now However, Sergeant Kranz have said to us time an again that we was not brought over here to understand what is goin on, only to do what we is tole. Pretty soon, Sergeant Kranz come up an start tellin us what to do. He says we has got to move the machine gun about fifty meters aroun to the lef of a big ole tree stickin up in the middle of the saddle, an fine a good safe place to put it so’s we is not all blowed away. From what I can see an hear, anyplace, includin where we presently are, is not safe, but to go down in that saddle is goddamn absurd. However, I am tryin to do the right thing. Me an Bones, the machine gunner, an Doyle, another ammo bearer, an two other guys crawl out of our holes an start to moving down the little slope. Halfway down, the gooks see us an commence to shootin with they own machine gun. Fore anything bad happens, tho, we has scrambled down the slope an into the jungle. I cannot remember how far a meter is exactly, but it almost the same as a yard, so when we get near the big tree, I say to Doyle, â€Å"Maybe we better move lef,† an he look at me real hard-like, an growl, â€Å"Shut you ass, Forrest, they is gooks here.† Sure nuf, they was six or eight gooks squattin under the big ole tree, havin they lunch. Doyle take a han grenade an pull the pin an sort of lob it into the air toward the tree. It blowed up fore it hit the groun an they is all sorts of wild chatterin from where the gooks is – then Bones open up with the machine gun an me an the two other guys heave in a couple more han grenades for good measure. All of th at gone down in just a minute or so, an when it come quiet again, we be on our way. We foun a place to put the gun an stayed there till it got dark – an all night long, too, but nothin happen. We could hear all sorts of shit goin on everplace else, but we be lef to ourselfs. Sunup come, an we hungry an tired, but there we is. Then a runner come from Sergeant Kranz who say Charlie Company is goin to start movin into the saddle soon as our airplanes have totally wiped out the gooks there, which is to be in a few minutes. Sure enough, the planes come an drop they shit an everthin get exploded an wipe out all the gooks. We can see Charlie Company movin off the ridge line, comin down into the saddle, but no sooner does they get over the edge of the ridge an start strugglin along the slope, than all the weapons in the world commence to shootin at Charlie Company an droppin mortars an all, an it is terrible confusion. From where we is, we cannot see any gooks, on account of the jungle is thick as bonfire brush, but somebody sure be in there shootin at Charlie Company. Maybe it the Dutch – or even the Norwegians – who knows? Bones, the machine gunner, lookin extremely nervous durin all this, on accounta he’s already figgered out that the shootin is comin from in front of us, meanin that the gooks is in between us an our own position. In other words, we is out here alone. Sooner or later, he says, if the gooks do not overrun Charlie Company, they will come back this way, an if they find us here, they will not like it one bit. Point is, we got to move our asses. We get our shit together an begin to work back towards the ridge, but as we do, Doyle suddenly look down off our right to the bottom of the saddle an he see an entire busload of new gooks, armed to the teeth, movin up the hill towards Charlie Company. Best thing we coulda done then was to try an make friends with em an forget all this other shit, but that were not in the cards. So we jus hunkered down in some big ole shrubs an waited till they got to the top of the hill. Then Bones let loose with the machine gun and he must of kilt ten or fifteen of them gooks right off. Doyle an me an the other two guys is thowin grenades, an things is goin our way until Bones runs out of ammo an need a fresh belt. I feed one in for him, but just as he bout to sqeeze the trigger, a gook bullet hit him square in the head an blowed it inside out. He lyin on the ground, han still holdin to the gun for dear life, which he does not have any more of now. Oh God, it were awful – an gettin worst. No tellin what them gooks would of done if they caught us. I call out to Doyle to come here, but they is no answer. I jerk the machine gun from po ole Bones’ fingers an squirm over to Doyle, but he an the two other guys layin there shot. They dead, but Doyle still breathin, so’s I grap him up an thow him over my shoulder like a flour sack an start runnin thru the brush towards Charlie Company, cause I scared outta my wits. You read "Forrest Gump Chapter Six" in category "Essay examples" I runnin for maybe twenty yards an bullets wizzin all aroun me from behin, an I figger I be shot in the ass for sure. But then I crash thru a canebreak an come upon a area with low grass an to my surprise it is filled with gooks, lyin down, lookin the other way, an shootin at Charlie Company – I guess. Now what do I do? I got gooks behin me, gooks in front of me an gooks right under my feet. I don’t know what else to do, so I charge up full speed an start to bellowin an howlin an all. I sort of lose my head, I guess, cause I don’t remember what happen nex cept I still be bellowin an hollerin loud as I can an runnin for dear life. Everthin were completely confused, an then all of a sudden I am in the middle of Charlie Company an everbody be slappin me on the back jus like I made a touchdown. It seem like I done frightened off the gooks an they hightail it back to wherever they live. I put down Doyle on the groun an the medics come an start fixin him up, an pretty soon the Charlie Company commander come up to me an start pumpin my han an tellin me what a good fellow I am. Then he say, â€Å"How in hell did you do that, Gump?† He be waitin for a answer, but I don’t know how I done it mysef, so I says, â€Å"I got to pee† – which I did. The company commander look at me real strange, an then look at Sergeant Kranz, who had also come up, an Sergeant Kranz say, â€Å"Oh, for Chrissakes Gump, come with me,† an he take me behin a tree. That night Bubba an me meet up an share a foxhole an eat our C-rations for supper. Afterward, I get out my harmonica Bubba had gave me an we play a few tunes. It sound real eerie, there in the jungle, playin â€Å"Oh Suzanna† an â€Å"Home on the Range.† Bubba got a little box of candy his mama have sent him – pralines an divinity – an we both ate some. An let me tell you this – that divinity sure brung back some memories. Later on, Sergeant Kranz come over an axe me where is the ten-gallon can of drinkin water. I tole him I done lef it out in the jungle when I was tryin to carry in Doyle an the machine gun. For a minute I think he gonna make me go back out there an get it, but he don’t. He jus nod, an say that since Doyle is hurt an Bones is kilt, now I got to be the machine gunner. I axe him who gonna carry the tri-pod an the ammo an all, an he say I got to do that too, cause nobody else lef to do it. Then Bubba say he’ll do it, if he can get transferred to our company. Sergeant Kranz think bout that for a minute, an then he say it can probly be arranged, since there is not enough lef of Charlie Company to clean a latrine anyway. An so it was, Bubba an me is together again. The weeks go by so slow I almost think time passin backwards. Up one hill, down the other. Sometimes they be gooks on the hills, sometimes not. Sergeant Kranz say everthing okay tho, cause actually we be marchin back to the United States. He say we gonna march outta Vietnam, thru Laos an then up across China an Russia, up to the North Pole an across the ice to Alaska where our mamas can come pick us up. Bubba says don’t pay no attention to him cause he’s a idiot. Things is very primative in the jungle – no place to shit, sleep on the groun like a animal, eat outta cans, no place to take a bath or nothin, clothes is all rottin off too. I get a letter once a week from my mama. She say everthing fine at home, but that the highschool ain’t won no more championships since I done lef. I write her back too, when I can, but what I’m gonna tell her that won’t start her to bawlin again? So I jus say we is havin a nice time an everbody treatin us fine. One thing I done tho, was I wrote a letter to Jenny Curran in care of my mama an axe if she can get Jenny’s folks to send it to her – wherever she is. But I ain’t heard nothin back. Meantime, Bubba an me, we has got us a plan for when we get outta the Army. We gonna go back home an get us a srimp boat an get in the srimpin bidness. Bubba come from Bayou La Batre, an work on srimp boats all his life. He say maybe we can get us a loan an we can take turns bein captain an all, an we can live on the boat an will have somethin to do. Bubba’s got it all figgered out. So many pounds of srimp to pay off the loan on the boat, so much to pay for gas, so much for what we eat an such, an all the rest is left for us to ass aroun with. I be picherin it in my head, standin at the wheel of the srimp boat – or even better, settin there on the back of the boat eatin srimp! But when I tell Bubba bout that, he say, â€Å"Goddamn, Forrest, your big ass’ll eat us outta house an home. We don’t be eatin none of the srimp afore we start makin a profit.† Okay, that make sense – it all right with me. It commenced rainin one day an did not stop for two months. We went thru ever different kind of rain they is, cep’n maybe sleet or hail. It was little tiny stingin rain sometimes, an big ole fat rain at others. It came sidewise an straight down an sometimes even seem to come up from the groun. Nevertheless, we was expected to do our shit, which was mainly walkin up an down the hills an stuff lookin for gooks. One day we foun them. They must of been holdin a gook convention or somethin, cause it seem like the same sort of deal as when you step on a anthill and they all come swarmin aroun. We cannot fly our planes in this kind of stuff either, so in about two minutes or so, we is back in trouble again. This time they has caught us with our pants down. We is crossin this rice paddy an all of a sudden from everwhere they start thowin shit at us. People is shoutin and screamin an gettin shot an somebody says, â€Å"Fall back!† Well, I pick up my machine gun an start running alongside everbody else for some palm trees which at least look like they might keep the rain offen us. We has formed a perimeter of sorts an is gettin ready to start preparin for another long night when I lookaroun for Bubba an he ain’t there. Somebody say Bubba was out in the rice paddy an he is hurt, an I say, â€Å"Goddamn,† an Sergeant Kranz, he hear me, an say, â€Å"Gump, you can’t go out there.† But shit on that – I leave the machine gun behind cause it jus be extra weight, an start pumpin hard for where I last seen Bubba. But halfway out I nearly step on a feller from 2nd platoon who is mighty hurt, an he look up at me with his han out, an so I think, shit, what can I do? so I grap him up an run back with him fast as I can. Bullets an stuff be flyin all over. It is somethin I simply cannot understand – why in hell is we doin all this, anyway? Playin football is one thing. But this, I do not know why. Goddamn. I brung that boy back an run out again an damn if I don’t come across somebody else. So I reach down to pick him up an bring him back, too, but when I do, his brains fall out on the paddy groun, cause the back of his head blowed off. Shit. So I drop his ass an kep on goin an sure enough, there is Bubba, who is been hit twice in the chest, an I say, â€Å"Bubba, it gonna be okay, you hear, cause we gotta get that srimp boat an all,† an I carry him back to where we is set up an layed him on the groun. When I catch my breath, I look down an my shirt all covered with blood an bluish yeller goo from where Bubba is hurt, an Bubba is lookin up at me, an he say, â€Å"Fuck it, Forrest, why this happen?† Well, what in hell am I gonna say? Then Bubba axe me, â€Å"Forrest, you play me a song on the harmonica?† So I get it out, an start playin somethin – I don’t even know what, an then Bubba say, â€Å"Forrest, would you please play ‘Way Down Upon the Swanee River’?† an I say, â€Å"Sure, Bubba.† I have to wipe off the mouthpiece, an then I start to play an there is still a terrible lot of shootin goin on, an I know I ought to be with my machine gun, but what the hell, I played that song. I hadn’t noticed it, but it had quit rainin an the sky done turned a awful pinkish color. It made everbody’s face look like death itsef, an for some reason, the gooks done quit shootin for a wile, an so had we. I played â€Å"Way Down Upon the Swanee River† over an over again, kneelin nex to Bubba wile the medic give him a shot an tend to him best he could. Bubba done grapped a holt to my leg an his eyes got all cloudy an that terrible pink sky seem to drain all the color in his face. He was tryin to say somethin, an so I bent over real close to hear what it was. But I never coud make it out. So I axed the medic, â€Å"You hear what he say?† An the medic say, â€Å"Home. He said, home.† Bubba, he died, an that’s all I got to say bout that. The rest of the night was the worst I have ever known. They was no way they could get any hep to us, since it begun stormin again. Them gooks was so close we could hear them talkin with each other, an at one point it was han to han fightin in the 1st platoon. At dawn, they call in a napalm airplane, but it drop the shit damn near right on top of us. Our own fellers be all singed an burnt up – come runnin out into the open, eyes big as biscuits, everbody cussin an sweatin an scared, woods set on fire, damn near put the rain out! Somewhere in all this, I got mysef shot, an, as luck would have it, I was hit in the ass. I can’t even remember it. We was all in awful shape. I don’t know what happened. Everthing all fouled up. I jus left the machine gun. I didn’t give a shit no more. I went to a place back of a tree an jus curl up an start cryin. Bubba gone, srimp boat gone; an he the only friend I ever had – cept maybe Jenny Curran, an I done mess that up too. Wadn’t for my mama, I might as well of jus died right there – of ole age or somethin, whatever – it didn’t matter. After a wile, they start landin some relief in heliocopters, and I guess the napalm bomb have frightened away the gooks. They must of figgered that if we was willing to do that to ourselfs, then what the hell would we of done to them? They takin the wounded outta there, when along come Sergeant Kranz, hair all singed off, clothes burnt up, looking like he jus got shot out of a cannon. He say, â€Å"Gump, you done real good yesterday, boy,† an then he axe me if I want a cigarette. I say I don’t smoke, an he nod. â€Å"Gump,† he says, â€Å"you are not the smartest feller I have ever had, but you is one hell of a soldier. I wish I had a hundrit like you.† He axe me if it hurt, an I say no, but that ain’t the truth. â€Å"Gump,† he say, â€Å"you is goin home, I guess you know that.† I axe him where is Bubba, an Sergeant Kranz look at me kind of funny. â€Å"He be along directly,† he says. I axed if I can ride on the same heliocopter with Bubba, an Sergeant Kranz say, no, Bubba got to go out last, cause he got kilt. They had stuck me with a big needle full of some kind of shit that made me feel better, but I remember, I reached up an grapped Sergeant Kranz by the arm, an I say, â€Å"I ain’t never axed no favors afore, but would you put Bubba on the heliocopter yoursef, an make sure he get there okay?† â€Å"Sure, Gump,† he say. â€Å"What the hell – we will even get him accommodations in first class.† How to cite Forrest Gump Chapter Six, Essay examples

Escape from Happiness Essay Example For Students

Escape from Happiness Essay Junior has been beaten up. Hes lying on the kitchen floor of his mother-in-law Noras rundown house in a bad urban neighborhood, bleeding. As Juniors wife Gail shouts for 911 to Hurry, Dammit!, Nora gives Junior a command: Look at yourself. Youre on the floor. We need you off the floor. To motivate Junior, Nora gives his infant daughter a pinch. The child cries. Shes crying because she wants you to get up, Nora informs the prostrate Junior. Shes saying, Daddy, Daddy please get up. Daddy, please, please dont die on that floor!' Gail protests for mercy, but Nora is relentless. The floor is for dying, Nora pronounces. You have to avoid that floor. Defeat that floor. Rise above that floor! Get up! Thus begins George F. Walkers Escape from Happiness, perhaps the ultimate Walker stew of dire circumstances, black humor, violence, emotional precariousness and social indictment. The play is being co-produced by Baltimores Center Stage (where it ran through March 14) and Yale Repertory Theatre in New Haven, Conn. (where it is currently on the boards through April 17). One of Canadas leading playwrights and an increasing presence on the American scene, Walker has been describing the efforts of beaten people to overcome the gravitational pull of societys floor for more than 20 years. Hes acquired plenty of fans during the period, including Center Stage artistic director Irene Lewis, who is in charge of the BaltimoreNew Haven production, and Jerry Whiddon, artistic director of the nearby Round House Theatre in Silver Spring, Md., which will present Walkers first East End play, 1984s Criminals in Love, May 26-June 20. (It will be Round Houses fourth Walker play in eight years. We do Wal ker more than any other playwright, Whiddon says proudly.) If Walker is not exactly underrepresented on American stages, he nevertheless seems to be imperfectly understood on many of them. Nothing Sacred, his freewheeling adaptation of Turgenevs novel Fathers and Sons, played six U.S. regional theatres in 1988-89; a 1989 L.A. Times article chronicled the wildly disparate responses to the work from Seattle to Hartford. Are you manic enough? Critics sometimes have been blinded by Walkers outrageous humor, paying too little attention to his plays serious themes (urban decay, domestic violence, patriarchy and feminism, the pressure of poverty, the role and limits of police authority, to skim Escapes landscape). But repeated phrases like cartoon nature of the work, caricatural nature of the play, dangerously close to whimsy and comic-book antics suggest that too often someone is missing the fierce intelligence and community conscience of the writer who, according to Toronto-based theatre critic Robert Wallace, is synonymous with Canadian theatre. He has matured alongside Canadian theatre, and now he is representing it internationally. Irene Lewis acknowledges the trap in Walkers plays. I think Escape could easily be cartoonish, she says. But I dont see it that way on any level. Casting is critical, Lewis feels, because Walkers style makes rigorous performing demands: Are you manic enough? she asks the hypothetical actor taking on a Walker character. Do you have confidence enough in a style of playing that might appear to be crazy, but thats real? Escape from Happiness, the fifth play set in the East End of his native Toronto, revisits many of the series characters and concerns. The plot is driven by the efforts of police partners Dian and Mike, a frighteningly odd couple, to discover who beat up Junior, and why. Meantime, Juniors in-laws try to cope with the discovery of two large bags of drugs in the basement (which gets Nora arrested), as well as with the unexplained reappearance of Juniors father-in-law Tom, an ex-cop who abandoned the family 10 years earlier. (Toms history of domestic violence, culminating in his trying to torch the house, was recounted in 1986s Better Living.) .u713bde7e85ef9318522382c0ad3ee8fc , .u713bde7e85ef9318522382c0ad3ee8fc .postImageUrl , .u713bde7e85ef9318522382c0ad3ee8fc .centered-text-area { min-height: 80px; position: relative; } .u713bde7e85ef9318522382c0ad3ee8fc , .u713bde7e85ef9318522382c0ad3ee8fc:hover , .u713bde7e85ef9318522382c0ad3ee8fc:visited , .u713bde7e85ef9318522382c0ad3ee8fc:active { border:0!important; } .u713bde7e85ef9318522382c0ad3ee8fc .clearfix:after { content: ""; display: table; clear: both; } .u713bde7e85ef9318522382c0ad3ee8fc { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u713bde7e85ef9318522382c0ad3ee8fc:active , .u713bde7e85ef9318522382c0ad3ee8fc:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u713bde7e85ef9318522382c0ad3ee8fc .centered-text-area { width: 100%; position: relative ; } .u713bde7e85ef9318522382c0ad3ee8fc .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u713bde7e85ef9318522382c0ad3ee8fc .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u713bde7e85ef9318522382c0ad3ee8fc .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u713bde7e85ef9318522382c0ad3ee8fc:hover .ctaButton { background-color: #34495E!important; } .u713bde7e85ef9318522382c0ad3ee8fc .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u713bde7e85ef9318522382c0ad3ee8fc .u713bde7e85ef9318522382c0ad3ee8fc-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u713bde7e85ef9318522382c0ad3ee8fc:after { content: ""; display: block; clear: both; } READ: Flash Cultura 2 EssayAnger and fatalism   As events take startling turns, the family looks to no-nonsense lawyer Elizabeth, the oldest daughter, to take charge. She does soviolently. But the familys misfortunes deepen as the play moves on (solving Juniors beating is the easy part). Theyre victimized from without by being economically trapped in a neighborhood where crime statistics are appalling, and by a visionary but demented police methodology; theyre victimized from within by anger and fatalism. Escape from Happiness operates on a desperate threshold, Lewis says. Things have to happen right now. I find Walker a dangerous playwright in the sense that the emotional relationships are almost incendiary. Much of the intensity is attributable to Walkers muscular, purposeful language. George said there is no line in the play that is purely conversation, Lewis reports. Now, thats a big statement. The characters say what they mean. Theres no subtext, theres nothing hidden.